LENOVO Citizens of TMRW
Clients Objective: Client wants to impress their regional counterpart by conducting press release of their "YOGA" line-up and introducing their new Brand Ambassador in the Philippines.
Creative Take: Proposed to conduct an experiential zone activity to our booth area, dividing the area into 5 categories, with each of their own activities and demo area, that "YOGA" series laptop are catering to the public - Education, Business, Gaming, Entertainment, and Power Users.